{"id":39,"date":"2020-07-17T11:12:22","date_gmt":"2020-07-17T09:12:22","guid":{"rendered":"https:\/\/ptbrio.pl\/szkola\/?page_id=39"},"modified":"2026-08-21T11:33:41","modified_gmt":"2026-08-21T09:33:41","slug":"trenerzy","status":"publish","type":"page","link":"https:\/\/ptbrio.pl\/szkola\/trenerzy\/","title":{"rendered":"Trenerzy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"39\" class=\"elementor elementor-39\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aa4af25 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aa4af25\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f8863c9\" data-id=\"f8863c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f6d9014 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6d9014\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-58b3f4a\" data-id=\"58b3f4a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3929b2d elementor-widget elementor-widget-heading\" data-id=\"3929b2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: var( --e-global-color-primary );font-family: var( --e-global-typography-primary-font-family ), Sans-serif;font-size: 53px;font-style: normal;font-weight: var( --e-global-typography-primary-font-weight )\">TRENERKI I <\/span>TRENERZY <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f41832 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f41832\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e2b0c8\" data-id=\"6e2b0c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e95782a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e95782a\" data-element_type=\"section\" data-e-type=\"section\" id=\"forycka\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bdfb073\" data-id=\"bdfb073\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a959bdf elementor-widget elementor-widget-image\" data-id=\"a959bdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/forycka_y.png\" class=\"attachment-large size-large wp-image-548\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/forycka_y.png 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/forycka_y-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cd15ddb\" data-id=\"cd15ddb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a7f8418 elementor-widget elementor-widget-heading\" data-id=\"a7f8418\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Anna Forycka-Zawadka<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd67054 elementor-widget elementor-widget-heading\" data-id=\"cd67054\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Insights Director, Kompania Piwowarska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88f043c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"88f043c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a662ad elementor-widget elementor-widget-text-editor\" data-id=\"2a662ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tZ badaniami marketingowymi zwi\u0105zana jest od ponad 20 lat \u2013 pocz\u0105tkowo w agencjach badawczych takich jak Demoskop, IQS i Ipsos, a nast\u0119pnie po stronie producent\u00f3w. M\u00f3wi o sobie, \u017ce jest badaczem z krwi i ko\u015bci, bo dobrze zna i lubi wszystkie elementy procesu badawczego \u2013 od przygotowywania narz\u0119dzi po szczeg\u00f3\u0142y analiz statystycznych i rekomendacje strategiczne. Do\u015bwiadczenie zdobywa\u0142a g\u0142\u00f3wnie w pracy dla sektor\u00f3w: FMCG, telekomunikacji i finans\u00f3w. Jej zainteresowania zawodowe dotycz\u0105 szczeg\u00f3lnie bada\u0144 eksploracyjnych zwi\u0105zanych z innowacjami i strategi\u0105 marek, w tym bada\u0144 segmentacyjnych, postaw i u\u017cytkowania, a tak\u017ce nowych rozwi\u0105za\u0144 w zakresie analizy danych ilo\u015bciowych. Z wykszta\u0142cenia jest psychologiem i historykiem sztuki.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-4231c9b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4231c9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5edeb65 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5edeb65\" data-element_type=\"section\" data-e-type=\"section\" id=\"gebarowska\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f20e15b\" data-id=\"f20e15b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40b4c7d elementor-widget elementor-widget-image\" data-id=\"40b4c7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_gebarowska.jpg\" class=\"attachment-large size-large wp-image-1442\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_gebarowska.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_gebarowska-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-90d85c4\" data-id=\"90d85c4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a03fe9 elementor-widget elementor-widget-heading\" data-id=\"9a03fe9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Aleksandra G\u0119barowska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eba64e elementor-widget elementor-widget-heading\" data-id=\"7eba64e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Business Advisor, In-Pulse<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69fea51 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"69fea51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0214822 elementor-widget elementor-widget-text-editor\" data-id=\"0214822\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Badaczka rynku z wyboru i wykszta\u0142cenia, cz\u0142onkini PTBRiO. Absolwentka socjologii UJ na specjalizacji: badanie rynku i analiza polityk publicznych. Uko\u0144czy\u0142a tak\u017ce pedagogik\u0119 o specjalno\u015bci: animacja spo\u0142eczno-kulturowa. Wcze\u015bniej zwi\u0105zana z GfK Polonia\u00a0 i NIQ, gdzie w ramach zespo\u0142u Consulting &amp; Analytic Insights wspiera\u0142a klient\u00f3w z bran\u017cy FMCG w obszarze analiz rynkowych oraz trend\u00f3w konsumenckich.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-0923887 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0923887\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b4153de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b4153de\" data-element_type=\"section\" data-e-type=\"section\" id=\"goch\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-707df80\" data-id=\"707df80\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fafeb5 elementor-widget elementor-widget-image\" data-id=\"6fafeb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_goch.jpg\" class=\"attachment-large size-large wp-image-1443\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_goch.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_goch-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-adf67d6\" data-id=\"adf67d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac5e58d elementor-widget elementor-widget-heading\" data-id=\"ac5e58d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Paulina Goch-Kenawy<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d59671a elementor-widget elementor-widget-heading\" data-id=\"d59671a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Co-Founder, CultureTellers<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91ee09d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"91ee09d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8bc8bd elementor-widget elementor-widget-text-editor\" data-id=\"a8bc8bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wsp\u00f3\u0142za\u0142o\u017cycielka CultureTellers \u2013 agencji \u0142\u0105cz\u0105cej perspektyw\u0119 kulturow\u0105 z tworzeniem rozwi\u0105za\u0144 w obszarze marketingu. Semiotyczka, filozofka, badaczka kultury i konsultantka z\u00a0szesnastoletnim do\u015bwiadczeniem rynkowym.<br \/>Autorka licznych artyku\u0142\u00f3w, a tak\u017ce wyst\u0105pie\u0144 na temat kszta\u0142towania strategii i dzia\u0142a\u0144 marek w oparciu o wiedz\u0119 p\u0142yn\u0105c\u0105 z otaczaj\u0105cej nas rzeczywisto\u015bci kulturowej. Dotychczas doradza\u0142a markom z obszar\u00f3w FMCG, finans\u00f3w, farmaceutyk\u00f3w, telekomunikacyjnego. Bra\u0142a r\u00f3wnie\u017c udzia\u0142 w projektach realizowanych na potrzeby instytucji publicznych.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-74c9d01 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"74c9d01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7f0915a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f0915a\" data-element_type=\"section\" data-e-type=\"section\" id=\"karczmarczuk\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c534acc\" data-id=\"c534acc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23c7af3 elementor-widget elementor-widget-image\" data-id=\"23c7af3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_karczmarczuk2.png\" class=\"attachment-large size-large wp-image-1444\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_karczmarczuk2.png 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_karczmarczuk2-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-940560e\" data-id=\"940560e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-738fa78 elementor-widget elementor-widget-heading\" data-id=\"738fa78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Anna Karczmarczuk<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6820e8 elementor-widget elementor-widget-heading\" data-id=\"a6820e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Prezeska, Ipsos<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-808a22a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"808a22a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b253a32 elementor-widget elementor-widget-text-editor\" data-id=\"b253a32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Absolwentka Instytutu Stosunk\u00f3w Mi\u0119dzynarodowych na Uniwersytecie Warszawskim. Z bran\u017c\u0105 insight\u00f3w zwi\u0105zana od pocz\u0105tku drogi zawodowej. Zdobywa\u0142a do\u015bwiadczenie zar\u00f3wno po stronie klienta (PTC Era), jak i agencji badawczych (CASE, TNS OBOP, TNS Polska). Jako badaczka specjalizowa\u0142a si\u0119 w prowadzeniu projekt\u00f3w segmentacyjnych, wspieraj\u0105cych marki w procesach strategicznych i pozycjonuj\u0105cych. Od 2015 prezeska Ipsos w Polsce, a od 2020 prezeska PTBRiO. Nale\u017cy do ESOMARu. Kilkakrotnie zaanga\u017cowana w prace Rady Programowej Kongresu Badaczy, w 2017 r. jako jej przewodnicz\u0105ca. Wsp\u00f3\u0142tw\u00f3rczyni idei Festiwalu Insummit. Wsp\u00f3\u0142autorka ksi\u0105\u017cek Data Driven Decisions. Jak odnale\u017a\u0107 si\u0119 w nat\u0142oku danych? (Wydawnictwo Naukowe PWN, Warszawa 2018) oraz Badanie Rynku. Jak zrozumie\u0107 konsumenta? (Wydawnictwo Naukowe PWN, Warszawa 2021).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-09e0477 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"09e0477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-af4aee0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af4aee0\" data-element_type=\"section\" data-e-type=\"section\" id=\"kociankowski\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8442a89\" data-id=\"8442a89\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-01cdaa5 elementor-widget elementor-widget-image\" data-id=\"01cdaa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/kocian_y.png\" class=\"attachment-large size-large wp-image-552\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/kocian_y.png 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/kocian_y-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-30674d6\" data-id=\"30674d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f21c9b8 elementor-widget elementor-widget-heading\" data-id=\"f21c9b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Micha\u0142 Kociankowski<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b09fb6e elementor-widget elementor-widget-heading\" data-id=\"b09fb6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">W\u0142a\u015bciciel, Synergion<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fc59c7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7fc59c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92b1a4b elementor-widget elementor-widget-text-editor\" data-id=\"92b1a4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ekspert strategii marketingowej, bada\u0144 rynku i komunikacji, popularyzator my\u015blenia strategicznego w biznesie. Prowadzi\u0142 pierwszy w Polsce dzia\u0142 Research Consulting w firmie badawczej (Grupa IQS), specjalizuj\u0105cy si\u0119 w doradztwie strategicznym opartym na wiedzy. Pracowa\u0142 tak\u017ce w ARC, Y&amp;R, BAV Consulting. Od 2010 prowadzi pracowni\u0119 bada\u0144 i rozwi\u0105za\u0144 strategicznych Synergion, kt\u00f3rej cz\u0119\u015bci\u0105 by\u0142a tak\u017ce agencja komunikacyjna Simply By, nagrodzona EFFIE w roku 2017. W latach 2008-2012 oraz od 2014 do 2018 Cz\u0142onek Zarz\u0105du PTBRiO. Cz\u0142onek Polskiego Klubu Brandingu. Wyk\u0142adowca MBS by Effie, Szko\u0142y Strategii Marki SAR, Szko\u0142y Insight\u00f3w PTBRiO. Juror EFFIE, trener juror\u00f3w w konkursie EFFIE, cz\u0142onek Komitetu Organizacyjnego EFFIE Polska, juror EFFIE Europe 2022, juror EFFIE Global Best of the Best 2023.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-59bf913 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"59bf913\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1b8b453 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1b8b453\" data-element_type=\"section\" data-e-type=\"section\" id=\"kukowska\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d09be1\" data-id=\"5d09be1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcc4873 elementor-widget elementor-widget-image\" data-id=\"dcc4873\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_kukowska.jpg\" class=\"attachment-large size-large wp-image-1452\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_kukowska.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_kukowska-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-06be4f0\" data-id=\"06be4f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4fd04f elementor-widget elementor-widget-heading\" data-id=\"a4fd04f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Marta Kukowska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cf713b elementor-widget elementor-widget-heading\" data-id=\"7cf713b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">W\u0142a\u015bcicielka Robimy Lepszy Biznes, praktyczka zr\u00f3wnowa\u017conej transformacji biznesu<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cdda70 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5cdda70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-554fe8e elementor-widget elementor-widget-text-editor\" data-id=\"554fe8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Do\u015bwiadczenie w\u00a0obszarze ESG i\u00a0zr\u00f3wnowa\u017conego rozwoju \u0142\u0105czy z\u00a0wykszta\u0142ceniem prawniczym oraz\u00a0bardzo silnymi kompetencjami komunikacyjnymi. Od\u00a020 lat wspiera firmy w\u00a0przechodzeniu na\u00a0modele biznesowe oparte na\u00a0d\u0142ugofalowej warto\u015bci, odporno\u015bci i\u00a0zr\u00f3wnowa\u017conym rozwoju. Pomaga organizacjom przekszta\u0142ca\u0107 strategi\u0119 biznesow\u0105, kultur\u0119 organizacyjn\u0105 i\u00a0efektywno\u015b\u0107 operacyjn\u0105 w\u00a0praktyczn\u0105 warto\u015b\u0107, uwzgl\u0119dniaj\u0105c\u0105 pozytywny wp\u0142yw na\u00a0ludzi i\u00a0\u015brodowisko. Wsp\u00f3\u0142pracowa\u0142a z\u00a0instytucjami publicznymi, sektorem kultury oraz\u00a0liderami bran\u017c m.in.: FMCG, retail, gospodarki odpadami, recyklingu, bran\u017cy hazardowej i\u00a0doradczej w\u00a0obszarze ESG.<br \/>Jest aktywn\u0105 edukatork\u0105 z\u00a0zakresu zr\u00f3wnowa\u017conego rozwoju: szkoli, wyk\u0142ada i\u00a0prowadzi warsztaty. Jest autork\u0105 i\u00a0wsp\u00f3\u0142autork\u0105 publikacji oraz\u00a0podcast\u00f3w po\u015bwi\u0119conych spo\u0142ecznej odpowiedzialno\u015bci biznesu:<\/p><ul><li>\u201ePrzepis na\u00a0wolontariat\u201d,<\/li><li>\u201eW Twoim odpowiedzialnym sklepie. Dlaczego warto prowadzi\u0107 biznes odpowiedzialny spo\u0142ecznie?\u201d,<\/li><li>\u201eSzanuj\u0119, nie\u00a0marnuj\u0119. Podr\u0119cznik odpowiedzialnego przedsi\u0119biorcy i\u00a0pracownika\u201d,<\/li><li>\u201eBusiness Social Impact. Spo\u0142eczna odpowiedzialno\u015b\u0107 biznesu w\u00a0teorii, praktyce, liczbach i\u00a0case studies\u201d \u2013 rozwa\u017ca\u0144 o\u00a0spo\u0142ecznej odpowiedzialno\u015bci biznesu zebranych podczas Festiwalu Insight\u00f3w i\u00a0Innowacji INSUMMIT 2023,<\/li><li>SUSCASTY (sezon pierwszy) \u2013 podcasty Kantar Polska o\u00a0zr\u00f3wnowa\u017conym rozwoju, jest te\u017c ich prowadz\u0105c\u0105.<\/li><li>chc\u0105 uporz\u0105dkowa\u0107 dzia\u0142ania ESG, ale\u00a0nie\u00a0chc\u0105 lub nie\u00a0mog\u0105 tworzy\u0107 dedykowanego dzia\u0142u.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-35ca424 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"35ca424\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-880cc5e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"880cc5e\" data-element_type=\"section\" data-e-type=\"section\" id=\"lutostanski\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ccd25d2\" data-id=\"ccd25d2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5016ca2 elementor-widget elementor-widget-image\" data-id=\"5016ca2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/kwasniewska.jpg\" class=\"attachment-large size-large wp-image-3408\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/kwasniewska.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/kwasniewska-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fc357ac\" data-id=\"fc357ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-305d2b3 elementor-widget elementor-widget-heading\" data-id=\"305d2b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Agnieszka Kwa\u015bniewska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9adc8ca elementor-widget elementor-widget-heading\" data-id=\"9adc8ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Chief Strategy Officer, Saatchi&amp;Saatchi<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2be9690 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2be9690\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03fe3f6 elementor-widget elementor-widget-text-editor\" data-id=\"03fe3f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Psycholo\u017cka i trenerka grupowa, wsp\u00f3\u0142za\u0142o\u017cycielka i trenerka INSKILLS. Od ponad 20 lat zajmuje si\u0119 strategi\u0105 marki i komunikacji. Liderka zespo\u0142u strategicznego w agencji Saatchi&amp;Saatchi. Specjalizuje si\u0119 w zagadnieniach zwi\u0105zanych z budowaniem strategii i rozwoju marek na ka\u017cdym etapie ich \u017cycia oraz program\u00f3w implementacyjnych obejmuj\u0105cych ca\u0142o\u015bciowe do\u015bwiadczenie z mark\u0105. Wyk\u0142adowczyni Szko\u0142y Strategii Marki SAR oraz Collegium Civitas. Jurorka konkurs\u00f3w bran\u017cowych \u2013 EFFIE, Euroeffie, Innovation, Young Creatives. Mentorka w programach Klubu Przedsi\u0119biorczych Kobiet oraz Inkubatora Innowacji i Klubu Absolwent\u00f3w Uniwersytetu Warszawskiego.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c053be elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6c053be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8d381c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8d381c6\" data-element_type=\"section\" data-e-type=\"section\" id=\"neska\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-870900b\" data-id=\"870900b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3ddd99 elementor-widget elementor-widget-image\" data-id=\"c3ddd99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_neska.jpg\" class=\"attachment-large size-large wp-image-1446\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_neska.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_neska-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1bf6c0b\" data-id=\"1bf6c0b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f93992 elementor-widget elementor-widget-heading\" data-id=\"4f93992\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Rafa\u0142 Neska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f90e3b5 elementor-widget elementor-widget-heading\" data-id=\"f90e3b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Co-Founder, WiseRabbit<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f3e9bd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5f3e9bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02a1eb4 elementor-widget elementor-widget-text-editor\" data-id=\"02a1eb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tZwi\u0105zany z bran\u017c\u0105 badawcz\u0105 od 2002 roku (wcze\u015bniej: Pentor, TNS, GfK). Socjolog (UW) i ekonomista (SGH). Doradza w obszarze kszta\u0142towania strategii cenowej i optymalizacji oferty (w tym NPD) m. in. w: us\u0142ugach finansowych, telekomunikacji, RTV\/AGD, FMCG, artyku\u0142ach budowlanych, zar\u00f3wno w segmencie B2C, jak i B2B. Realizowa\u0142 pionierskie projekty wdra\u017caj\u0105ce nowatorskie narz\u0119dzie do bada\u0144 cenowych na polskim rynku (m.in. technik\u0119 ACBC [Adaptive Choice Based Conjoint] oraz MBC [Menu Based Conjoint]). W ramach Kongres\u00f3w PTBRiO prezentowa\u0142 case study dot. rozwoju nowych produkt\u00f3w i technik badania elastyczno\u015bci cenowej. Wsp\u00f3\u0142autor rozdzia\u0142u o badaniach cenowych w kompendium wiedzy o badaniach marketingowych.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ff2267 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2ff2267\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d689b7f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d689b7f\" data-element_type=\"section\" data-e-type=\"section\" id=\"opalski\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-519cbee\" data-id=\"519cbee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69b5492 elementor-widget elementor-widget-image\" data-id=\"69b5492\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2021\/10\/opalski.jpg\" class=\"attachment-large size-large wp-image-901\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2021\/10\/opalski.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2021\/10\/opalski-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d9ba07c\" data-id=\"d9ba07c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3f4c62 elementor-widget elementor-widget-heading\" data-id=\"a3f4c62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Tomasz Opalski<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7874220 elementor-widget elementor-widget-heading\" data-id=\"7874220\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Customer Experience Expert, ING Bank \u015al\u0105ski<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b26dbcd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"b26dbcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e57b1a5 elementor-widget elementor-widget-text-editor\" data-id=\"e57b1a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Ekonomista, badacz, konsultant, analityk rynku z 25 letnim do\u015bwiadczeniem w r\u00f3\u017cnych bran\u017cach (bankowo\u015b\u0107, konsulting, meble, instytucje samorz\u0105dowe)<\/li><li>Od 17 lat w ING odpowiedzialny za badania po stronie detalicznej banku. Od samego pocz\u0105tku bankowo\u015bci mobilnej i internetowej Moje ING (2014 rok) odpowiedzialny za badania UX dla niej.<\/li><li>Cz\u0142onek Zarz\u0105du Polskiego Towarzystwa Badania Rynku i Opinii (2 kadencje)<\/li><li>Wyk\u0142adowca akademicki na studiach podyplomowych z Zarz\u0105dzania Do\u015bwiadczeniem Klienta (Customer Experience Management) na Akademii Leona Ko\u017ami\u0144skiego w Warszawie<\/li><li>Wyk\u0142adowca akademicki na studiach podyplomowych User Experience Design\/Product Design na SWPS w Katowicach<\/li><li>Trener programu UX-PM (jedyny w Polsce program mi\u0119dzynarodowej certyfikacji z zakresu UX dla manager\u00f3w, lider\u00f3w i cz\u0142onk\u00f3w zespo\u0142\u00f3w: deweloperskich, marketingowych, produktowych i obs\u0142ugi klienta)<\/li><li>Trener Szko\u0142y Insight\u00f3w PTBRiO<\/li><li>Trener szkole\u0144 z zakresu CX\/UX w ramach PTBRiO<\/li><li>Prelegent na r\u00f3\u017cnych krajowych i zagranicznych eventach organizowanych m.in. przez PTBRiO oraz ESOMAR<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e562fb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5e562fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-81eb208 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"81eb208\" data-element_type=\"section\" data-e-type=\"section\" id=\"otmar\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7993389\" data-id=\"7993389\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-94ed557 elementor-widget elementor-widget-image\" data-id=\"94ed557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_otmar.jpg\" class=\"attachment-large size-large wp-image-1447\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_otmar.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_otmar-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5fbb1f5\" data-id=\"5fbb1f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-df803c2 elementor-widget elementor-widget-heading\" data-id=\"df803c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Maria Otmar-Szyma\u0144ska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-897ee01 elementor-widget elementor-widget-heading\" data-id=\"897ee01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Senior Commercial Insights Manager, Versuni<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5999a21 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5999a21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb09927 elementor-widget elementor-widget-text-editor\" data-id=\"eb09927\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Z badaniami rynku i konsumenta zwi\u0105zana od 2006 r. Do\u015bwiadczenie zdobywa\u0142a po stronie agencji badawczej, a nast\u0119pnie zleceniodawcy bada\u0144 w firmach reprezentuj\u0105cych r\u00f3\u017cnorodne bran\u017ce (media elektroniczne, FMCG, dobra trwa\u0142e). Obecnie zarz\u0105dza obszarem insight\u00f3w konsumenckich i wiedzy rynkowej w regionach CEE oraz DACH stanowi\u0105cych 1\/3 \u015bwiatowego biznesu Versuni (= produkt\u00f3w gospodarstwa domowego marki Philips J ). W insajtach najbardziej poci\u0105ga j\u0105 \u0142\u0105czenie kropek, wykorzystanie bada\u0144 i danych w procesach strategicznych oraz praca z drugim cz\u0142owiekiem. Uwielbia mie\u0107 realny wp\u0142yw na decyzje biznesowe i analizowa\u0107 ich efekty. Wsp\u00f3\u0142autorka rozdzia\u0142u o badaniach cenowych w kompendium wiedzy o badaniach marketingowych, prelegentka na konferencjach, trenerka. Absolwentka metod ilo\u015bciowych w ekonomii i system\u00f3w informacyjnych w Szkole G\u0142\u00f3wnej Handlowej.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a18931 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2a18931\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-77839eb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"77839eb\" data-element_type=\"section\" data-e-type=\"section\" id=\"cudna\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-de4208b\" data-id=\"de4208b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fef3bea elementor-widget elementor-widget-image\" data-id=\"fef3bea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/piwowarczyk.jpg\" class=\"attachment-large size-large wp-image-3409\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/piwowarczyk.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2025\/01\/piwowarczyk-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-92ff7de\" data-id=\"92ff7de\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33c4274 elementor-widget elementor-widget-heading\" data-id=\"33c4274\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">KATARZYNA PIWOWARCZYK<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6f68df elementor-widget elementor-widget-heading\" data-id=\"a6f68df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Country Marketing Manager, IKEA<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e58ef2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7e58ef2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e3c6b5 elementor-widget elementor-widget-text-editor\" data-id=\"0e3c6b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Country Marketing Manager (IKEA), wsp\u00f3\u0142za\u0142o\u017cycielka i trenerka INSKILLS. Pracuj\u0119 dla jednej z ulubionych marek \u2013 IKEA, jako szefowa dzia\u0142u marketingu, z najlepszym zespo\u0142em, kt\u00f3ry ma ambicje tworzy\u0107 efektywne i efektowne kampanie. Od kilkunastu lat rozwijam si\u0119 tak\u017ce jako trenerka i facylitatorka, prowadzi\u0142am warsztaty strategiczne, kreatywne, planistyczne, w r\u00f3\u017cnorodnych zespo\u0142ach, z uczestnikami z r\u00f3\u017cnych szczebli organizacji. Uko\u0144czy\u0142am Szko\u0142\u0119 Trener\u00f3w TROP oraz Szko\u0142\u0119 Coach\u00f3w TROP. Mam certyfikat International Association of Facilitators (IAF\u00ae), mam te\u017c certyfikacj\u0119 metody kreatywnej pracy Lego Serious Play\u00ae. Pracuj\u0119 z metod\u0105 Insights Discovery\u00ae. Jestem pasjonatk\u0105 impro i wykorzystania tej metody w biznesie.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eac8ea elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7eac8ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8e66110 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8e66110\" data-element_type=\"section\" data-e-type=\"section\" id=\"polasz\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-723a4bc\" data-id=\"723a4bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-035c8bf elementor-widget elementor-widget-image\" data-id=\"035c8bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_polasz.jpg\" class=\"attachment-large size-large wp-image-1448\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_polasz.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_polasz-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6326682\" data-id=\"6326682\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28119e9 elementor-widget elementor-widget-heading\" data-id=\"28119e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Adam Polasz<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6328745 elementor-widget elementor-widget-heading\" data-id=\"6328745\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">CEO, Delikatesy Badawcze<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39ecbae elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"39ecbae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41c8d03 elementor-widget elementor-widget-text-editor\" data-id=\"41c8d03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wsp\u00f3\u0142za\u0142o\u017cyciel butiku badawczego Delikatesy Badawcze. <br \/>Wszechstronne do\u015bwiadczenie badawcze zawdzi\u0119cza poprzednim miejscom pracy: pracowa\u0142 jako Research &amp; Development Director w Difference, Senior Research Manager w\u00a0Wavemaker, Dyrektor ds. Bada\u0144 w One Eleven, Insights Manager w Kompanii Piwowarskiej, G\u0142\u00f3wny Specjalista ds. Bada\u0144 Rynku w\u00a0Polskiej Telefonii Cyfrowej (T-Mobile). Jest autorem licznych wyst\u0105pie\u0144 konferencyjnych, szkole\u0144 i wyk\u0142ad\u00f3w z zakresu efektywno\u015bci komunikacji, raportowania i wizualizacji danych.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dc7653 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2dc7653\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ba61069 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba61069\" data-element_type=\"section\" data-e-type=\"section\" id=\"stawiska\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fef7455\" data-id=\"fef7455\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6335cc4 elementor-widget elementor-widget-image\" data-id=\"6335cc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_stawiska.jpg\" class=\"attachment-large size-large wp-image-1449\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_stawiska.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_stawiska-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bcde1a4\" data-id=\"bcde1a4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49653f2 elementor-widget elementor-widget-heading\" data-id=\"49653f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Anna Maria Stawiska<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65f98b2 elementor-widget elementor-widget-heading\" data-id=\"65f98b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Senior Project Manager, Ipsos<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d85dd7e elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d85dd7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee21d2a elementor-widget elementor-widget-text-editor\" data-id=\"ee21d2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Do\u015bwiadczenie badawcze zdobywa\u0142a mi\u0119dzy innymi w IQS, Millward Brown, Nielsenie, a obecnie w\u00a0Ipsos. Specjalizuje si\u0119 w badaniach drzew decyzyjnych, badaniach path to purchase, badaniach U&amp;A. Pracuje g\u0142\u00f3wnie z Klientami z bran\u017cy FMCG oraz retail.<br \/><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: 16px;\">Przez 7 lat prowadzi\u0142a zaj\u0119cia dydaktyczne w Szkole Wy\u017cszej Psychologii Spo\u0142ecznej.<br \/><\/span><span style=\"font-size: 16px; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;\">Cz\u0142onkini Polskiego Towarzystwa Badania Rynku i Opinii.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b31068 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2b31068\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ef8117a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ef8117a\" data-element_type=\"section\" data-e-type=\"section\" id=\"szymanska\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-05fe460\" data-id=\"05fe460\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6393d31 elementor-widget elementor-widget-image\" data-id=\"6393d31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/szymanska2.jpg\" class=\"attachment-large size-large wp-image-588\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/szymanska2.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/szymanska2-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-93119fe\" data-id=\"93119fe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2526e0 elementor-widget elementor-widget-heading\" data-id=\"f2526e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Patrycja Szyma\u0144ska <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd6d337 elementor-widget elementor-widget-heading\" data-id=\"dd6d337\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Director, Ipsos UU<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bc2f16 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9bc2f16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ff46ed elementor-widget elementor-widget-text-editor\" data-id=\"2ff46ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tZ badaniami rynku jestem zwi\u0105zana od ponad 20 lat, zawsze po stronie agencji badawczej (MEMRB, Synovate i teraz Ipsos).\n\nSpecjalizuj\u0119 si\u0119 w badaniach jako\u015bciowych, cho\u0107 najbardziej wierz\u0119 w synergi\u0119 metod i g\u0142\u00f3w badawczych, wi\u0119c najch\u0119tniej bior\u0119 udzia\u0142 w procesach gdzie \u0142\u0105czy si\u0119 bardzo r\u00f3\u017cne metody, aby dostarczy\u0107 jak najbardziej warto\u015bciowych odpowiedzi na pytania biznesowe klienta. Interesuje mnie to co z bada\u0144 wynika, jakie mo\u017cna i powinno si\u0119 wyci\u0105gn\u0105\u0107 na ich podstawie wnioski, jak budowa\u0107 rekomendacje i jak pom\u00f3c przek\u0142ada\u0107 klientom wyniki bada\u0144 na dzia\u0142ania. St\u0105d o wynikach lubi\u0119 rozmawia\u0107 i pracowa\u0107 na warsztatach, teraz onlinowych.\n\n \n\nDzi\u015b zarz\u0105dzam (najprawdopodobniej \ud83d\ude0a) najwi\u0119kszym zespo\u0142em badaczek i badaczy jako\u015bciowych w Polsce, czyli m.in. mam mo\u017cliwo\u015b\u0107 uczy\u0107 si\u0119 od i wspiera\u0107 w rozwoju 20 os\u00f3b na co dzie\u0144 zajmuj\u0105cych si\u0119 badaniami jako\u015bciowymi. Mam te\u017c przyjemno\u015b\u0107 pracowa\u0107 z klientami z bardzo r\u00f3\u017cnych bran\u017c (FMCG, telekomunikacja, finanse, healthcare, GAFA), w bardzo r\u00f3\u017cnych tematach (strategia rozwoju produktu, marki i komunikacji; eksploracje zwyczaj\u00f3w i postaw; UX, CX, etc), w projektach lokalnych i o zasi\u0119gu mi\u0119dzynarodowym.\n\nZa najwi\u0119ksze zespo\u0142owe osi\u0105gni\u0119cie 2020 roku uwa\u017cam przeniesienie w ci\u0105gu kilku dni wszystkich jako\u015bciowych proces\u00f3w badawczych na form\u0119 online, bez utraty na jako\u015bci dostarczanych danych i insight\u00f3w.\n\n \n\nWierz\u0119 w ci\u0105g\u0142y rozw\u00f3j i niestanie w miejscu, wi\u0119c co roku znajduj\u0119 sobie jaki\u015b nowy temat, zagadnie, technik\u0119 w kt\u00f3r\u0105 si\u0119 zag\u0142\u0119biam, do\u015bwiadczam i u\u017cywam coraz bardziej \u015bwiadomie.\n\nZ wykszta\u0142cenia jestem politolo\u017ck\u0105 z dyplomem oraz socjoterapeutk\u0105 bez dyplomu.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d4fede elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"0d4fede\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7923bc6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7923bc6\" data-element_type=\"section\" data-e-type=\"section\" id=\"urban\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cebe70a\" data-id=\"cebe70a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c78542e elementor-widget elementor-widget-image\" data-id=\"c78542e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_urban.jpg\" class=\"attachment-large size-large wp-image-1450\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_urban.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_urban-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b49edb7\" data-id=\"b49edb7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8be4cdf elementor-widget elementor-widget-heading\" data-id=\"8be4cdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Magdalena Urban<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edff95a elementor-widget elementor-widget-heading\" data-id=\"edff95a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Service Design Lead, Santander Bank<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77bab02 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"77bab02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e28570 elementor-widget elementor-widget-text-editor\" data-id=\"1e28570\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Badaczka, projektantka us\u0142ug, ewaluatorka, strate\u017cka, socjolo\u017cka \u2013 to moje role, ale r\u00f3wnie\u017c pasje. Jestem idealistk\u0105 \u2013 projektuj\u0119 i realizuj\u0119 badania po to, aby ludziom by\u0142o lepiej. Aby wprowadzane rozwi\u0105zania odpowiada\u0142y na ich rzeczywiste, a nie sztucznie wytworzone potrzeby. Aby korzystanie z us\u0142ug nie przysparza\u0142o problem\u00f3w, a by\u0142o intuicyjne i proste. Aby krajowe i samorz\u0105dowe programy rozwojowe by\u0142y trafnie ukierunkowane na obszary wsparcia i prze\u0142o\u017cy\u0142y si\u0119 na wzrost jako\u015bci \u017cycia mieszka\u0144c\u00f3w. Powadz\u0119 procesy projektowe oraz transformacyjne, opracowuj\u0119 strategie, przeprowadzam badania ewaluacyjne. Jestem cz\u0142onkini\u0105 Polskiego Towarzystwa Badania\u00a0 Rynku i Opinii oraz Polskiego Towarzystwa Ewaluacji.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-e190dd9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e190dd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-19bb9dc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19bb9dc\" data-element_type=\"section\" data-e-type=\"section\" id=\"warzybok\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-93ee6d0\" data-id=\"93ee6d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe3364e elementor-widget elementor-widget-image\" data-id=\"fe3364e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/warzybok_y.png\" class=\"attachment-large size-large wp-image-558\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/warzybok_y.png 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2020\/11\/warzybok_y-150x150.png 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4cb45c4\" data-id=\"4cb45c4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4c2a68 elementor-widget elementor-widget-heading\" data-id=\"f4c2a68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Agnieszka Warzybok<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7f8e41 elementor-widget elementor-widget-heading\" data-id=\"b7f8e41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">decode<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28e432d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"28e432d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f5d1f0 elementor-widget elementor-widget-text-editor\" data-id=\"1f5d1f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Badaczka spo\u0142eczna i marketingowa. Baczna obserwatorka rzeczywisto\u015bci i trend\u00f3w konsumenckich. W bran\u017cy badawczej od 2010 roku. Specjalizuj\u0119 si\u0119 w prowadzeniu i\u00a0realizacji projekt\u00f3w zwi\u0105zanych z budowaniem relacji z klientami, wizerunkiem marek oraz bada\u0144 na potrzeby B2B. W pracy ceni niestandardowe podej\u015bcie, \u0142\u0105cz\u0105c r\u00f3\u017cne metody badawcze i podej\u015bcia metodologiczne.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-39b61a6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"39b61a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4826920 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4826920\" data-element_type=\"section\" data-e-type=\"section\" id=\"zajac\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7919ce1\" data-id=\"7919ce1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4ee881 elementor-widget elementor-widget-image\" data-id=\"c4ee881\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_zajac.jpg\" class=\"attachment-large size-large wp-image-1451\" alt=\"\" srcset=\"https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_zajac.jpg 250w, https:\/\/ptbrio.pl\/szkola\/wp-content\/uploads\/2023\/12\/t_zajac-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ea1f927\" data-id=\"ea1f927\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d068a5f elementor-widget elementor-widget-heading\" data-id=\"d068a5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Jan Zaj\u0105c<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8462177 elementor-widget elementor-widget-heading\" data-id=\"8462177\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Prezes, Sotrender<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4931a63 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4931a63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a595f2 elementor-widget elementor-widget-text-editor\" data-id=\"5a595f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPsycholog, przedsi\u0119biorca, tw\u00f3rca narz\u0119dzi do badania Internetu i jego u\u017cytkownik\u00f3w. Badacz i psycholog. Wsp\u00f3\u0142za\u0142o\u017cyciel i prezes Sotrendera, jedynej w Polsce firmie badawczej specjalizuj\u0105cej si\u0119 w social media i tworzeniu w\u0142asnych narz\u0119dzi do ich badania. Uprzednio wieloletni pracownik Wydzia\u0142u Psychologii Uniwersytetu Warszawskiego. Absolwent SGH i UW, stypendysta Uniwersytetu Bocconi w Mediolanie oraz Uniwersytetu w Leuven. Autor wielu publikacji nt. psychologii Internetu i prowadzenia bada\u0144 online. Cz\u0119sty m\u00f3wca na konferencjach bran\u017cowych. Wyk\u0142adowca na studiach magisterskich i podyplomowych z zakresu marketingu internetowego oraz bada\u0144 spo\u0142ecznych i marketingowych. Zna 6 j\u0119zyk\u00f3w, odwiedzi\u0142 44 kraje \u2013 w wi\u0119kszo\u015bci na rowerze.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>TRENERKI I TRENERZY Anna Forycka-Zawadka Insights Director, Kompania Piwowarska Z badaniami marketingowymi zwi\u0105zana jest od ponad 20 lat \u2013 pocz\u0105tkowo w agencjach badawczych takich jak Demoskop, IQS i Ipsos, a nast\u0119pnie po stronie producent\u00f3w. M\u00f3wi o sobie, \u017ce jest badaczem z krwi i ko\u015bci, bo dobrze zna i lubi wszystkie elementy procesu badawczego \u2013 od [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-39","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"TRENERKI I TRENERZY Anna Forycka-Zawadka Insights Director, Kompania Piwowarska Z badaniami marketingowymi zwi\u0105zana jest od ponad 20 lat \u2013 pocz\u0105tkowo w agencjach badawczych takich jak Demoskop, IQS i Ipsos, a nast\u0119pnie po stronie producent\u00f3w. 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